Answer eleven questions.
Strand builds your pipeline, follow-up, content plan and dashboard.
Every morning it tells you the five things that need you.
It's 6:47am and you're already behind.
You open the laptop. Eleven tabs. Four half-finished funnels. A CRM you haven't logged into since March. A course sitting at 12% complete.
That's not a discipline problem. You work harder than most people you know.
What happens right now to someone who clicks your link and doesn't buy?
Now picture the other version.
You open one screen. It already knows what happened yesterday, what's sitting in your pipeline, and what's about to go cold.
It says: start here. Then it tells you why.
Morning Brief · Wednesday, July 29
Good morning, Amanda.
- Goal this month
- $12,000
- So far
- $4,200
Behind pace by $1,400, with 12 days left.
You said leads go cold. That's a follow-up problem, not a traffic problem, so nothing else gets built until follow-up is handled.
Today · 0 of 5 done
Start here
Chase the 6 proposals sitting unanswered
Day five is where proposals die, and about half of them never come back without a nudge.
Sell · about 25 min
Five things. All of them ranked by what makes money. Three of them take under fifteen minutes.
You do them. You close the laptop at 2pm and you're not wondering what you forgot, because nothing got forgotten.
That's the whole product. Everything below is how it works and why it isn't nonsense.
Why it works, and what exists eight minutes from now
We don't care about your niche. We care about your money model.
A wedding photographer and a business coach look nothing alike and run nearly identical businesses. Sell an appointment. Close on a call. Deliver over weeks. Live on referrals.
Two realtors, one selling $2M listings and one placing rentals, share an industry and share nothing else.
So it reads how the money actually moves. How you get paid. How someone becomes a customer. What you charge. How they find you. How you deliver.
Then it builds the system around that.
Because it knows what you charge, it knows how long your sale takes.
Sell at $97 and it follows up four times over three days. Sell at $10,000 and it follows up eleven times over eleven weeks, because that's what closes at that price.
Most people quit on a high-ticket lead by day four and burn a low-ticket buyer with a nine-week sequence. It fixes both without you thinking about it once.
- Your pipeline
- Stages that match how people actually become your customer, not generic ones you have to rename.
- Your follow-up sequence
- Every touch, its timing, its channel, and what it's for. Built for your price point.
- Your content plan
- Only the channels you actually use, at a volume your week can carry.
- Your post-sale sequence
- Delivery, check-in, testimonial ask, and the next offer. The cheapest money in your business, on rails.
- Your dashboard
- The four numbers that matter for how you get paid. Not twenty you'll ignore.
- Your Morning Brief
- Five things a day, ranked by revenue, each with a reason.
- Your score
- Where your business is leaking, across all six stages, and the one thing today that fixes it.
Who built this
A hundred backends, built by hand, before this existed.
Amanda Howard has built 100+ funnel and backend systems for clients. STRAND is what came out of doing that work by hand for years: the same six stages, the same leaks, the same fixes, in a hundred different businesses.
No income claims, no screenshots of other people's revenue. The proof that matters is the build itself, and you can run it in eight minutes without paying anything.
The real questions
“I already have a store. Stan, Beacons, whatever.”+
Keep it. That's where people buy and Strand doesn't replace it. Here's the question though: what happens right now to someone who clicks your link and doesn't buy? For almost everyone the answer is nothing. Your store takes the payment and then it's done. It doesn't tell you who looked and didn't buy, doesn't follow up with them, and doesn't tell you which lead is worth your time today. That's the part you're doing manually, or not at all. Strand is what happens after the click.
“I already have a CRM.”+
Keep it. This connects to it and does the part it was never built to do, which is tell you what to do with what's in there.
“Will it actually work for my business?”+
It's built off how you make money, not what you sell. If people pay you and there's a step between finding you and buying, it works. Try it and see your own system before you pay anything.
“How long before I see something?”+
Eight minutes to your built system. First plan the same morning. Your score starts moving in week one because week one is deliberately setup work with small wins.
“What if I don't use it?”+
That's the honest risk with any tool, so it's built around one screen you open once a day rather than a platform you have to learn. Five things, never more. If you don't open it, it isn't working, and you should cancel.
“Can I get a refund?”+
No. All sales are final. That's exactly why you build your whole system and look at it before you pay anything, instead of buying on a promise and hoping.
“Is my data safe?”+
Your data stays yours. Nothing sends to any of your customers without you approving it first. Ever.
“Do I have to move everything over?”+
No. It reads what's already in your CRM. There's no migration and no rebuild.
Recording coming soon
Watch it build a system in eight minutes.
What it costs
$497 once to build your system. $97 a month to run it.
Founding rate
$97 a month, locked for as long as you stay.
The monthly goes to $147 when the next set of features ships. If you're in before then, you keep $97 for as long as you stay.
Or $970 for the year on the monthly, which is two months free.
Why this is low risk without a refund
You'll see your whole system built before you pay anything. Your pipeline, your follow-up sequence, your content plan, your dashboard, all built from your own answers, on screen, before checkout. Nobody else lets you look at the real thing first.
Month to month after the build. No contract, no setup fee, no cancellation call. Cancel from inside your account any time.
All sales are final, no refunds. That's exactly why you get to look at the real thing before you decide instead of taking my word for it.
What's included
- Your pipeline
- Your follow-up sequence
- Your content plan
- Your post-sale sequence
- Your dashboard
- Your Morning Brief
- Your score
- Support, and every update as it ships
$497 once, $97/month. Founding rate, locked as long as you stay.
If you sell something and there's a step between someone finding you and buying, this works.
You already work hard. That was never the problem.
The problem is that nobody ever told you which of the hundred things in your head is the one worth doing this morning.
Eleven questions. About eight minutes. You'll see your entire system built before you decide anything.
$497 once, $97/month. Founding rate, locked as long as you stay.